Webcrumbs

One of my favorite blogs is Seth Godin's. He's a permission marketing evangelist and long time blogger.

At 3,000 posts, he's the Hank Aaron of blogging.

And I'm sure he's not on performance enhancing steroids.

Think of the number of webcrumbs his posting legacy has created. 3,000 thoughts, ideas, inspirations, all search engine indexed, all leading back to Seth.

Makes one wonder why businesses have been so slow to take it up. Discipline? Effort? No immediate payback? Or worse yet... nothing to say?

Blogs 101 by Common Craft

Once again, the folks at Common Craft created an excellent video explaining "Blogs" in plain English. Their non-technical, easy to absorb style breaks down the typical communication barriers between "geeks" and "users".

In the end, we all benefit.

Check it out.