Tuesday, February 24, 2009

Generic Curse - Part 2

Earlier I wrote about the Generic Curse - a condition where industry competitors copy each other's strategy to the point where all that results is poorly executed sameness within an industry. Bland, and boring

And it continues to happen.

Witness the latest announcement by Microsoft, to open retail stores (Apple anyone?).

This of course, won't work. But it will be interesting to watch it fail. eWeek has a humorous look at what a Microsoft Store might look like.

I think Microsoft's time might be better spent building products people want to buy, rather than expanding channels to buy them.